Two marketplaces, one category, one morning. We read 76 Amazon listings and 127 Flipkart listings for water jugs and vacuum flasks on 18 October 2026 — logged out, from India, with nothing bought.
Four Amazon rows had to come out before any comparison was possible. They state Rs. 65,500, Rs. 28,900, Rs. 17,900 and Rs. 98,093 against selling prices of Rs. 655, Rs. 289, Rs. 179 and Rs. 980 — almost exactly 100 times each, all badged 99%. Flipkart had no comparable row. Every figure here excludes them.
Cleaned up, Flipkart is cheaper at the midpoint — Rs. 395 against Rs. 570, off a near-identical median stated MRP. Then hold the brand still and it reverses: Milton's 19 Amazon tiles median Rs. 581 against Rs. 704 across 24 Flipkart tiles. This is a price read; nobody here filled a jug.
Amazon vs Flipkart, water jugs and vacuum flasks
Both read 18 October 2026, logged out, in India, nothing purchased
Median price Rs. 570 vs Rs. 395 · median badge 32% vs 58% · median stated MRP Rs. 928 vs Rs. 999 · four Amazon tiles at a 100x stated MRP
📅 Update log:
18 October 2026 — First publication. Both shelves read the same morning: 76 distinct Amazon listings from amazon.in's search results for "water jug 2 litre" and "vacuum flask", and 127 distinct Flipkart listings from flipkart.com's own search response for "water jug" and "vacuum flask" — both logged out, from India, with nothing purchased and neither retailer contacted. Recorded this read: four Amazon listings stating an MRP of Rs. 65,500, Rs. 28,900, Rs. 17,900 and Rs. 98,093 against selling prices of Rs. 655, Rs. 289, Rs. 179 and Rs. 980 respectively, each badged 99% and each a ratio of almost exactly 100x, with no comparable row among Flipkart's 127; excluding those four, Amazon's price floor of Rs. 135, median of Rs. 570 and ceiling of Rs. 2,116 against Flipkart's Rs. 123, Rs. 395 and Rs. 5,675; median badges of 32% and 58% against median stated MRPs of Rs. 928 and Rs. 999; 37 distinct brands on Amazon against 84 on Flipkart; 72 of Amazon's 76 listings publishing a rating against 108 of Flipkart's 127, with deepest pools of 153,020 and 584,310; and the eight brands common to both shelves with their per-shelf listing counts, price ranges and median badges as reproduced in the brand table. Nothing was bought, filled or carried.
Amazon against Flipkart on water jugs and flasks, read the same morning
Two marketplaces, one category, one morning. We read 76 Amazon listings and 127 Flipkart listings for water jugs and vacuum flasks on 18 October 2026 — logged out, from India, with nothing bought — and put the two shelves side by side on every figure each site publishes.
Before any comparison is possible, four Amazon rows have to come out. They state list prices of Rs. 65,500, Rs. 28,900, Rs. 17,900 and Rs. 98,093 against selling prices of Rs. 655, Rs. 289, Rs. 179 and Rs. 980 — almost exactly a hundred times each, and all four badged 99%. Every figure below excludes them.
With those gone, the shelves separate cleanly, and then the comparison reverses once you stop looking at shelves and start looking at brands.
The headline comparison, 18 October 2026: median jug or flask Rs. 570 on Amazon vs Rs. 395 on Flipkart · median badge 32% vs 58% · median stated MRP Rs. 928 vs Rs. 999 · Milton's median: Rs. 581 on Amazon vs Rs. 704 on Flipkart.
Four listings, and a decimal point in the wrong place
Four of Amazon's 76 listings state an MRP almost exactly 100 times their selling price. Not eight times, not twenty — a hundred, on four separate tiles from four different sellers.
| Selling price | Stated MRP | Ratio | Badge shown | What the listing is |
|---|
| Rs. 655 | Rs. 65,500 | 100.0x | 99% | Glass water jug with wooden lid |
| Rs. 289 | Rs. 28,900 | 100.0x | 99% | Stainless steel water jug, floral engraved |
| Rs. 179 | Rs. 17,900 | 100.0x | 99% | 2L motivational water bottle |
| Rs. 980 | Rs. 98,093 | 100.1x | 99% | Handmade terracotta water jug |
No stainless steel water jug retails at Rs. 65,500, and no terracotta one retails at Rs. 98,093. A ratio that lands on 100.0x four times over is what a misplaced decimal point looks like in a seller's price field.
What this page does not say: that any seller acted improperly, that the figures were entered deliberately, or that any stated MRP is fraudulent. We have no evidence either way, and a marketplace listing's price fields pass through systems we cannot see. What this page does say is narrower and more useful: on this shelf a 99% badge is an artefact of a data entry, not an offer, and every median, range and comparison on this page excludes these four rows rather than letting them drag Amazon's numbers around.
Flipkart's 127 listings contained nothing comparable — not one row anywhere near an eight-times ratio, let alone a hundred. That is a real difference between the two shelves on this date, and it is a difference in data hygiene rather than in price.
Every figure, side by side
| What we measured | Amazon (76 listings) | Flipkart (127 listings) | What it means |
|---|
| Listings read | 76 | 127 | Flipkart returned two-thirds more tiles for the same two queries |
| Cheapest tile | Rs. 135 | Rs. 123 | Twelve rupees apart at the floor |
| Median selling price | Rs. 570 | Rs. 395 | Flipkart is Rs. 175 cheaper at the midpoint |
| Dearest tile | Rs. 2,116 | Rs. 5,675 | Flipkart's range runs far higher at the top |
| Median stated MRP | Rs. 928 | Rs. 999 | Seventy-one rupees apart - the claims are level |
| Median discount badge | 32% | 58% | Twenty-six points, off nearly the same claimed figure |
| Deepest badge | 82% | 87% | After excluding Amazon's four 99% rows (see below) |
| Listings stating an MRP 8x their price or more | 4 | 0 | All four Amazon rows are almost exactly 100x |
| Distinct brands returned | 37 | 84 | Flipkart returned a much longer tail of houses |
| Listings publishing a rating | 72 of 76 | 108 of 127 | Amazon publishes a count on a higher share of its tiles |
| Deepest rating pool | 153,020 | 584,310 | Flipkart's best-evidenced tile carries nearly four times as many |
The sample sizes are not comparable and we are not pretending they are. Amazon was read through two search queries returning 76 listings; Flipkart through two slightly different queries returning 127. Every median, range and count on this page is quoted with its sample size attached, and nothing here should be read as a measure of either full catalogue.
The row that makes the rest make sense is the stated MRP. Rs. 928 on Amazon against Rs. 999 on Flipkart — seventy-one rupees apart. The two shelves are making claims of the same size. So when Flipkart's median badge comes in 26 points deeper, it is genuinely pricing further below that claim, and its median selling price is Rs. 175 lower to match.
That is unusual and worth saying plainly. On most shelves a deeper badge means a bigger second number rather than less money. Here, for once, the two move together at the shelf level — which does not make the badge useful on any individual tile, as the next section shows.
Hold the brand still, and the cheaper site changes
This is the part worth acting on. Eight brands appeared on both shelves, and no single retailer was cheaper for all of them.
| Brand | Shelf | Listings | Price range | Median badge | Verdict on this read |
|---|
| Milton | Amazon | 19 | Rs. 219 – Rs. 2,116 (median 581) | 22% | About 17% cheaper here |
| Milton | Flipkart | 24 | Rs. 237 – Rs. 1,218 (median 704) | 20% | More tiles, higher median |
| Borosil | Amazon | 5 | Rs. 820 – Rs. 995 (median 919) | 23% | Five tiles against one |
| Borosil | Flipkart | 1 | Rs. 1,244 | 5% | The single tile is the dearest of the six |
| Cello | Amazon | 3 | Rs. 579 – Rs. 999 (median 889) | 26% | Dearer at the median |
| Cello | Flipkart | 3 | Rs. 379 – Rs. 849 (median 379) | 36% | Rs. 510 cheaper at the median |
| Pexpo | Amazon | 1 | Rs. 769 | 36% | Rs. 170 dearer |
| Pexpo | Flipkart | 1 | Rs. 599 | 49% | Cheaper here |
| Nayasa | Amazon | 1 | Rs. 382 | 30% | More than double |
| Nayasa | Flipkart | 1 | Rs. 176 | 22% | Cheaper here |
| Sumeet | Amazon | 1 | Rs. 499 | 68% | Rs. 135 cheaper |
| Sumeet | Flipkart | 1 | Rs. 634 | 59% | Dearer here |
Milton is the case that matters, because it is the only house with real scale on both shelves. Nineteen Amazon tiles run Rs. 219 to Rs. 2,116 at a median of Rs. 581; twenty-four Flipkart tiles run Rs. 237 to Rs. 1,218 at a median of Rs. 704. That is roughly 17% cheaper on Amazon for the same house — the exact opposite of the shelf-level result — and the badges are within two points of each other (22% and 20%), so nothing about the discount would have told you.
Cello, Pexpo and Nayasa run the other way. Nayasa's single tile is Rs. 382 on Amazon and Rs. 176 on Flipkart; Cello's median is Rs. 889 against Rs. 379. Borosil and Sumeet are cheaper on Amazon. The sample sizes here are small — several of these brands returned one tile per shelf — and they are printed in the table rather than buried, because a one-tile comparison is weak evidence and should be read as such.
There is no shelf-level winner for a shopper who knows what they want. The practical rule: decide the brand and the capacity first, then check both sites on the rupee price, and ignore both badges entirely.
How to actually use the two sites
Treat any badge above 90% as a data error until proved otherwise. Four of Amazon's 76 tiles here badge 99% purely because of a 100x stated MRP. Nothing on this shelf is genuinely 99% off.
Compare on the brand, not the site. Flipkart is Rs. 175 cheaper at the shelf median, but Milton — the one house with scale on both — is about 17% cheaper on Amazon. The shelf-level answer and the brand-level answer point in opposite directions, and only one of them is about the thing you are buying.
Read the capacity before the price. Both shelves mix 1-litre flasks with 2-litre jugs and 980ml bottles at overlapping prices, and no printed percentage reflects how much water you get. It is on every tile.
And treat both reads as one morning. Both sites rank and personalise results and restock continuously; the sample sizes here differ; every figure describes the listings read on 18 October 2026 and nothing beyond them.
Frequently Asked Questions
Is Amazon or Flipkart cheaper for water jugs and flasks?
It depends entirely on whether you have fixed on a brand. At the shelf level Flipkart is cheaper: reading 76 Amazon listings and 127 Flipkart listings on 18 October 2026, the median was Rs. 570 on Amazon against Rs. 395 on Flipkart. Hold the brand still and it flips. Milton, the one house on both shelves at scale, had a median of Rs. 581 across 19 Amazon tiles against Rs. 704 across 24 Flipkart tiles — about 17% cheaper on Amazon. Cello, Pexpo and Nayasa ran the other way. The useful rule: pick the brand first, then check both sites on the rupee price.
Why do some Amazon water jugs show a 99% discount?
Because four listings in this read state an MRP that is almost exactly 100 times the selling price: Rs. 655 against a stated Rs. 65,500, Rs. 289 against Rs. 28,900, Rs. 179 against Rs. 17,900 and Rs. 980 against Rs. 98,093. A 100x ratio across four separate listings is what a misplaced decimal point looks like, and no steel water jug retails at Rs. 65,500. We are not asserting that any seller acted improperly or that these figures are deliberately false — we have no evidence either way. What matters for a shopper is practical: a 99% badge on this shelf is an artefact, not an offer, and every median on this page excludes those four rows. Flipkart's 127 listings contained no comparable row.
Which site advertises the bigger discounts on jugs and flasks?
Flipkart, by a wide margin — and it means less than it looks. The median badge was 58% on Flipkart against 32% on Amazon (excluding Amazon's four 100x rows). But the median stated MRP was almost identical: Rs. 928 on Amazon and Rs. 999 on Flipkart. So the two shelves make the same size of claim and Flipkart simply prices further below it — which is also why its median selling price is Rs. 175 lower. In this one case the deeper badge really does correspond to cheaper money, which is unusual enough to be worth stating, and it still tells you nothing about any individual tile.
Which site has more choice?
Flipkart, on this read. 127 listings across 84 distinct brands against Amazon's 76 across 37. Two qualifications. The samples are not comparable in construction — the sites were read through different mechanisms and slightly different queries ('water jug 2 litre' on Amazon, 'water jug' on Flipkart) — and every figure on this page is quoted with its sample size attached. Second, more brands is not more choice if you cannot tell them apart: Flipkart's long tail is mostly houses with no recognition, and 19 of its 127 listings publish no rating at all.
Which site shows more buyer feedback on these products?
They differ in opposite directions, which is the honest answer. Amazon publishes a rating on a higher share of its tiles — 72 of 76, against 108 of Flipkart's 127. But Flipkart's deepest pool is far deeper: 584,310 ratings against Amazon's 153,020. So Amazon is more consistent about publishing something, and Flipkart's best-evidenced listings carry nearly four times the feedback. Note that large counts on either site are commonly pooled across colour and size variants, so a count beside one tile may describe a family of them. This is a price read: nobody here filled, carried or dropped a single jug.
Prices & codes last verified: October 18, 2026
Zoutons may earn a commission when you buy through links on this page. Every selling price, stated MRP, discount badge, star average and rating count here was read on 18 October 2026 from each retailer's own response — amazon.in's search results for "water jug 2 litre" and "vacuum flask" (76 distinct listings) and flipkart.com's search response for "water jug" and "vacuum flask" (127 distinct listings) — both logged out, from India, with nothing purchased and neither retailer contacted. Both sets are one morning of ranked, personalised output and are not either retailer's full catalogue; a different reader, device or hour will return a different set, and every median, range, count and comparison here describes only the listings read. The two samples are of different sizes (76 against 127) and were gathered with slightly different queries, which is stated beside every figure rather than hidden. Four Amazon listings stating an MRP almost exactly 100 times their selling price are excluded from every median, range and comparison on this page, and are reproduced separately so readers can see them. This page describes those four figures as CONSISTENT WITH a misplaced decimal point; it does NOT assert that any seller or retailer acted improperly, entered them deliberately, or that any stated MRP is fraudulent - we have no evidence either way, and listing price fields pass through systems not visible to us. Stated MRPs are the sellers' own figures, reproduced exactly as printed. This page does NOT assert that any other stated MRP is false, inflated or fabricated, or that any item has or has not sold at its stated MRP. Several brand comparisons in the table rest on a single listing per shelf; the listing counts are printed beside every figure and a one-tile comparison should be read as weak evidence. Large rating counts on either marketplace are commonly pooled across colour and capacity variants, so a count beside one tile may describe a family of listings. THIS PAGE IS A PRICE READ: it makes no claim about steel grade, food safety, insulation performance, how long any vessel keeps a drink hot or cold, leak-proofing, lid fit, capacity accuracy or how long anything lasts, and it does not say that either retailer is better, more reliable or safer to buy from. '24 Hours Hot & Cold', 'Double Wall', 'Leakproof', 'Food Grade', 'Jointless' and 'Stainless Steel' are the listings' own printed words, reproduced as printed and unverified. We did not buy, fill, carry or drop anything. Prices change without notice and can differ at checkout after coupons, bank offers or delivery charges; the price shown at your checkout prevails over anything here.