AJIO Kurta Set Offers October 2026: 24 Tiles at 51% of MRP
Two hundred and thirty-four listings read on 17 October. Twenty-four of them price by a formula, and fourteen more share one claimed figure.
On a large part of this shelf the discount is a formula. All 24 of the 234 AJIO listings read on 17 October that are badged exactly 49% sell for their stated MRP multiplied by 0.51 and cut to the rupee — Rs. 999 becomes Rs. 509, Rs. 1,299 becomes Rs. 662, Rs. 1,999 becomes Rs. 1,019. One house supplies 21 of them, and eleven of its listings sell at exactly Rs. 509 against exactly Rs. 999. A second pattern sits beside it: fourteen listings from four unrelated houses state the identical Rs. 4,345 while selling from Rs. 652 to Rs. 1,068. 161 of the 234 tiles sell under Rs. 1,000, and not one publishes a star average or a rating count.
Every price below was pulled from AJIO on October 17, 2026 and checked against the MRP on the listing. Stack them with the live codes on our AJIO coupons page, which the deals desk re-verifies daily.
Jump to a pick
- The formula, first rung — Rs. 509, 51% of Rs. 999
- Second rung, same arithmetic — Rs. 560, 51% of Rs. 1,099
- Third rung — Rs. 662, 51% of Rs. 1,299
- Fourth rung — Rs. 764, 51% of Rs. 1,499
- Fifth rung — Rs. 866, 51% of Rs. 1,699
- Sixth rung — Rs. 917, 51% of Rs. 1,799
- The top of the ladder — Rs. 1,019, 51% of Rs. 1,999
- The same house breaks its own rule — Same MRP, Rs. 300
- And it breaks it twice — The rule broken twice
- One stated MRP, fourteen listings — Rs. 652 against Rs. 4,345
- A second house, the same figure — Second house, same MRP
- A third house, the same figure — Third house, same MRP
- Same claim, Rs. 87 dearer — Rs. 739, badged 83%
- Rs. 889 on the shared claim — Rs. 889, badged 80%
- Top of the shared-claim group — Rs. 1,068, badged 75%
- Cheapest seated tile — Cheapest seated, Rs. 319
- Rs. 340 with palazzos — Rs. 340, badged 83%
- Rs. 375 co-ord set — Rs. 375, badged 85%
- Deepest badge in the read — Deepest badge, 90%
- Dearest tile in the read — Dearest, Rs. 10,725
- Rs. 3,677, badged 39% — Rs. 3,677, badged 39%
- Shallowest badge in the read — Shallowest badge, 15%
- The same house, 54% — Rs. 2,989, badged 54%
- Rs. 2,938, badged 51% — Rs. 2,938, badged 51%
24 Kurta and Palazzo Sets, Rs. 300 to Rs. 10,725, Grouped by How the Badge Is Set
The 51%-Of-MRP Ladder: Seven Rungs, One Badge
Nine listings from Rs. 300 to Rs. 1,019. Every tile badged 49% in this read prices at exactly floor(stated MRP x 0.51) - and the same house breaks its own rule twice.
AVAASA MIX N' MATCH Women Floral Print Straight & Palazzos Set
Rs. 509, and Rs. 999 x 0.51 = Rs. 509.49
Why it earned its spot the price eleven separate listings from this house arrive at, by arithmetic
AVAASA MIX N' MATCH Women Embroidered Straight Kurta & Salwar Set
Rs. 560, and Rs. 1,099 x 0.51 = Rs. 560.49
Why it earned its spot a hundred rupees up the ladder, with the badge unmoved at 49%
AVAASA SET Women Floral Print Straight Kurta & Palazzos Set
Rs. 662, and Rs. 1,299 x 0.51 = Rs. 662.49
Why it earned its spot the same house's sister label, pricing on the identical rule
AVAASA SET Women Floral Woven Straight Kurta & Palazzos Set
Rs. 764, and Rs. 1,499 x 0.51 = Rs. 764.49
Why it earned its spot Rs. 1,499 is a stated MRP five separate listings in this read print
AVAASA SET Women Embellished A-Line Kurta & Palazzos Set
Rs. 866, and Rs. 1,699 x 0.51 = Rs. 866.49
Why it earned its spot the ladder continuing without a single deviation
AVAASA SET Women Embroidered Kurta Set
Rs. 917, and Rs. 1,799 x 0.51 = Rs. 917.49
Why it earned its spot the dearest rung of the formula ladder short of Rs. 1,000
AVAASA MIX N' MATCH Women Embellished A-Line Kurti & Palazzos Set
Rs. 1,019, and Rs. 1,999 x 0.51 = Rs. 1,019.49
Why it earned its spot the one rung that clears Rs. 1,000, on the same rule
AVAASA MIX N' MATCH Women Round-Neck Straight Kurta Set
Rs. 300 against the same Rs. 999
Why it earned its spot the identical stated MRP as pick 1, priced Rs. 209 lower and badged 70%
AVAASA MIX N' MATCH Women V-Neck Straight Kurta Set
Rs. 300, the second exception
Why it earned its spot a second tile at the exception price, from the same house and the same MRP
One Claimed Figure, Four Houses: Rs. 4,345 Fourteen Times
Six listings from Rs. 652 to Rs. 1,068, all stating the identical Rs. 4,345 - the only group on this shelf where the badge actually tracks the money.
SVARAA Women Block Print Straight Kurta Suit Set
Rs. 652 against a stated Rs. 4,345
Why it earned its spot the most-stated MRP in the read, printed by four unrelated brands
ANNI DESIGNER Women Embroidered Straight Kurta with Palazzos & Dupatta Set
Rs. 652, also against Rs. 4,345
Why it earned its spot an unrelated brand landing on the identical price and the identical claim
GOSRIKI Women Ikat Straight Kurta Set With Dupatta
Rs. 652 again, with a dupatta
Why it earned its spot three brands, one price, one claim - and a dupatta in this one
SVARAA Women Printed 3-Piece Kurta Suit Set
Rs. 739, badged 83% off Rs. 4,345
Why it earned its spot the badge sliding two points because the price moved, not the claim
GOSRIKI Women Printed Straight Kurta Suit Set
Badged 80% off Rs. 4,345
Why it earned its spot the middle of the Rs. 652 to Rs. 1,068 band built on one stated MRP
GOSRIKI Women Embroidered Straight Kurta Suit Set
Rs. 1,068, badged 75% off Rs. 4,345
Why it earned its spot the dearest of the fourteen, and the shallowest badge among them
The Cheap End: Rs. 319 To Rs. 381, Badged 83% To 90%
Four listings under Rs. 400, every one of them claiming a stated MRP six to ten times its selling price - and none of them publishing a rating.
TEXSTILE Women Printed 2-Piece Straight Kurta Set
Rs. 319, badged 84% off Rs. 1,996
Why it earned its spot the lowest price outside the two rule-breaking tiles in chapter one
MYRIE Women Floral Print Kurta with Palazzo Co-Ord Set
Badged 83% off Rs. 1,998
Why it earned its spot another odd stated MRP two rupees from pick 16's
CURVY STREET Women Top & Palazzos Co-Ord Set
Badged 85% off Rs. 2,499
Why it earned its spot a co-ord set at a quarter of the shelf's median price
FABNEX Women Floral Print Straight Kurta & Palazzos Set
Rs. 381, badged 90% off Rs. 3,999
Why it earned its spot the largest advertised saving of all 234 listings, on a 10.5x claim
The Top Of The Shelf: Where The Claims Get Smaller
Five listings from Rs. 2,938 to Rs. 10,725. The shallowest badge in the read is here at 15%, and so is a 39-point badge gap inside one brand.
RITU KUMAR Women Adrika Paisley Print Kurta with Palazzo & Dupatta Set
Rs. 10,725, badged 35% off Rs. 16,500
Why it earned its spot nearly 36 times the cheapest tile, and a badge a third as deep
AURELIA Women Floral Woven A-Line Kurta with Palazzo & Dupatta
A 1.63x stated MRP
Why it earned its spot a restrained claim from a recognised house at the top of the shelf
SOCH Women Floral Print A-Line Kurta & Palazzos Set
Rs. 3,398, badged 15% off Rs. 3,998
Why it earned its spot the smallest advertised saving of all 234 listings
SOCH Women Floral Print Straight Kurta Suit Set
Rs. 2,989, badged 54% off Rs. 6,498
Why it earned its spot a 39-point badge gap inside one brand, on two sets Rs. 409 apart
Biba Women Embroidered 3-Piece Top with Palazzo Set
A recognised house at half its claim
Why it earned its spot the dearest seated tile under Rs. 3,000, and the close of the read
How to buy a kurta set off this shelf
Four habits survive this read. First, do not sort by discount. Twenty-four tiles here are badged 49% because their prices are defined as 0.51 of a stated MRP, and one house owns 21 of them; sorting by badge sorts that catalogue, not the shelf. Second, check how often a stated MRP repeats. Fourteen listings from four houses state Rs. 4,345 and sell from Rs. 652 to Rs. 1,068 — within that group the badge is finally informative, because the claim is held constant. Third, read the piece count. Two tiles at the identical Rs. 652 against the identical Rs. 4,345 differ in whether a dupatta is included, and neither printed number reflects that. Fourth, remember there is no evidence layer at all. AJIO publishes no star averages and no rating counts on any of the 234 listings, so unlike most shelves there is nothing to weigh a ten-times claim against. This page read prices; it did not buy, wear or wash a single set.
How our picks compare
| Product | Sale price | MRP | Discount |
|---|---|---|---|
| Rs. 509, 51% of Rs. 999 | Rs. 509 | Rs. straight kurta set | 49%% |
| Rs. 560, 51% of Rs. 1,099 | Rs. 560 | Rs. embroidered straight kurta set | 49%% |
| Rs. 662, 51% of Rs. 1,299 | Rs. 662 | Rs. floral print straight kurta set | 49%% |
| Rs. 764, 51% of Rs. 1,499 | Rs. 764 | Rs. floral woven straight kurta set | 49%% |
| Rs. 866, 51% of Rs. 1,699 | Rs. 866 | Rs. embellished A-line kurta set | 49%% |
| Rs. 917, 51% of Rs. 1,799 | Rs. 917 | Rs. embroidered kurta set | 49%% |
| Rs. 1,019, 51% of Rs. 1,999 | Rs. 1,019 | Rs. embellished A-line kurta set | 49%% |
| Same MRP, Rs. 300 | Rs. 300 | Rs. round-neck straight kurta set | 70%% |
| The rule broken twice | Rs. 300 | Rs. V-neck straight kurta set | 70%% |
| Rs. 652 against Rs. 4,345 | Rs. 652 | Rs. block print straight kurta suit set | 85%% |
| Second house, same MRP | Rs. 652 | Rs. embroidered straight kurta set | 85%% |
| Third house, same MRP | Rs. 652 | Rs. ikat straight kurta set with dupatta | 85%% |
| Rs. 739, badged 83% | Rs. 739 | Rs. printed 3-piece kurta suit set | 83%% |
| Rs. 889, badged 80% | Rs. 889 | Rs. printed straight kurta suit set | 80%% |
| Rs. 1,068, badged 75% | Rs. 1,068 | Rs. embroidered straight kurta suit set | 75%% |
| Cheapest seated, Rs. 319 | Rs. 319 | Rs. printed 2-piece straight set | 84%% |
| Rs. 340, badged 83% | Rs. 340 | Rs. floral print kurta with palazzos | 83%% |
| Rs. 375, badged 85% | Rs. 375 | Rs. top and palazzos co-ord set | 85%% |
| Deepest badge, 90% | Rs. 381 | Rs. floral print straight kurta and palazzos set | 90%% |
| Dearest, Rs. 10,725 | Rs. 10,725 | Rs. paisley print kurta set | 35%% |
| Rs. 3,677, badged 39% | Rs. 3,677 | Rs. floral woven A-line kurta set | 39%% |
| Shallowest badge, 15% | Rs. 3,398 | Rs. floral print A-line kurta and palazzo set | 15%% |
| Rs. 2,989, badged 54% | Rs. 2,989 | Rs. floral print straight kurta set | 54%% |
| Rs. 2,938, badged 51% | Rs. 2,938 | Rs. embroidered 3-piece top with palazzo set | 51%% |
What we skipped — and why
What we look for
Every figure read from AJIO's own search response on one day
Each selling price, stated MRP and discount badge on this page was read on 17 October 2026 from ajio.com's own search API for 'salwar suit set', 'palazzo set' and 'kurta set women', logged out, in India, with nothing purchased. 234 distinct listings came back and 24 are seated. Search results are ranked and change continuously, so a different reader will not see the same set.
The 51% finding is arithmetic over the whole read, not a selection
24 of the 234 listings are badged exactly 49%. For all 24 - not most, all - the selling price equals the stated MRP multiplied by 0.51 and cut to the whole rupee: Rs. 999 to Rs. 509, Rs. 1,299 to Rs. 662, Rs. 1,999 to Rs. 1,019. One house supplies 21 of the 24 and two other brands supply the remaining three. Seven distinct rungs are seated in price order so the pattern can be checked card by card, and the house's two tiles that do NOT follow it are seated too.
AJIO publishes no ratings, and we say so on every card
Not one of the 234 listings in this read carries a star average or a rating count - the fields are absent from AJIO's own response, not dropped by us. That means there is no published buyer evidence on this page to weigh any stated MRP against, which is a material difference from Myntra or Amazon, where a tile at this price would typically show a count. Every card and every spec strip says so.
Ranges are quoted with the band most of the shelf sits in
161 of the 234 listings in this read sell under Rs. 1,000 and the median selling price is Rs. 800, so quoting the full Rs. 300 to Rs. 10,725 range on its own would describe the outliers rather than the shelf. Both ends of that full range are seated and labelled here, and the under-Rs. 1,000 share is given alongside every range this page quotes.
Nothing here is a claim about fabric or work, and no MRP is called false
This is a price read. It makes NO claim about cotton content, weave, embroidery, embellishment, dupatta quality, stitching, lining, shrinkage, colour fastness, sizing or fit, and no claim that any set here is well made or suits anyone. 'Embroidered', 'Embellished', 'Floral Woven', 'Ikat', 'Block Print', 'Anarkali' and '3-Piece' are the listings' own printed words, reproduced as printed and unverified. Stated MRPs are the sellers' own figures; this page does not assert that any of them is false or that any set has or has not sold at its stated MRP. We did not buy, wear or wash anything.
FAQs
What is the cheapest kurta set on AJIO?
In this read of 234 listings on 17 October 2026 the cheapest tiles were Rs. 300 — two straight kurta sets from one house, both badged 70% off a stated Rs. 999. The same house sells eleven other listings at Rs. 509 against that identical Rs. 999, so the Rs. 300 pair are exceptions within its own catalogue rather than a different class of product. The dearest listing in the read was Rs. 10,725. 161 of the 234 tiles sold under Rs. 1,000. Prices change continuously, so check the live page.
Why are so many AJIO kurta sets exactly 49% off?
Because on part of this shelf the selling price is defined as a fixed fraction of the stated MRP. All 24 listings badged exactly 49% in this read sell for the stated MRP multiplied by 0.51, cut to the whole rupee — Rs. 999 to Rs. 509, Rs. 1,299 to Rs. 662, Rs. 1,799 to Rs. 917, Rs. 1,999 to Rs. 1,019. One house accounts for 21 of the 24 and two other brands for the remaining three. The badge is therefore describing a pricing policy rather than a markdown on a particular set. We do not assert that any stated MRP is false; we report the arithmetic linking the two printed figures.
Is a 90%-off kurta set on AJIO a good deal?
This page cannot tell you whether any set ever sold at its stated MRP, and it does not claim otherwise. What it can report is the shape of the shelf. The 90% tile costs Rs. 381 and states Rs. 3,999 - 10.5 times its price. The 15% tile costs Rs. 3,398 and states Rs. 3,998, almost the same claimed figure attached to nine times the money. Fourteen listings from four unrelated houses state the identical Rs. 4,345 while selling anywhere from Rs. 652 to Rs. 1,068. With no rating counts anywhere on this shelf, there is no buyer evidence to set beside any of it.
Does AJIO show ratings on kurta set listings?
Not in this read. Not one of the 234 listings returned on 17 October 2026 published a star average or a rating count — the fields are absent from AJIO's own search response rather than dropped by us. That matters more than it sounds: on shelves that do publish counts, a deep discount on a listing with thousands of ratings reads differently from the same discount on a listing with none, and here that comparison is simply unavailable. Across a 35.8x price range and badges from 15% to 90%, the rupee price is close to the only verifiable number on the page.
How many pieces do you get in an AJIO kurta set?
It depends on the listing, and the printed numbers do not reflect it. In this read, two tiles at the identical Rs. 652 against the identical stated Rs. 4,345 differ in whether a dupatta is included, and several tiles describe themselves as '3-Piece' while others name only a kurta and palazzos. The piece count is written on each tile and this page reproduces it on every card and spec strip. Check it before comparing two sets on price; it is the single biggest difference in what you actually receive. 'Embroidered', 'Embellished' and 'Ikat' are the listings' own printed words and are not verified here.
More AJIO coverage on Zoutons
Trending
Flipkart Big Billion Days 2026 Is Live: General Access Open October 9 
Amazon Upcoming Sale Calendar 2026: Next Sale Dates India, GIF & More 
Nykaa Sale Calendar 2026: Diwali Dhamaka & Pink Friday Dates, Next Sale 
Udemy Upcoming Sale 2026: Next Sale Dates, Black Friday & Coupons 
Myntra Sale Calendar 2026: Big Fashion Festival Live Now, Winter EORS Dates 
Amazon Great Indian Festival 2026: Dates Official, Live From Oct 8, SBI 10% Off More From Ajio
Booking com 
Hostinger 
Dell 
Udemy 
Agoda 
Nykaa 
Myntra 
Ajio