If you've been waiting for Myntra's End of Reason Sale to kick in before you shop, here's some good news — the deals are already here. Today, 18th May 2026, Myntra's Deal of the Day is loaded with steals across women's fashion, men's clothing, and footwear from brands like H&M, Levi's, Puma, Adidas, and more, all at 40–70% off.
The EORS officially opens on 29th May for Insiders and 31st May for everyone else, running all the way to 10th June. But with the Fashion Haul Sale running from 17–21 May and Jackpot Deals dropping every night from 7 PM to midnight, today is a legitimately good day to shop — especially if your size is at risk of selling out during the main sale frenzy.
We've hand-picked 14 of today's strongest deals across categories — verified prices, real editorial takes, no filler. These are things worth buying today, not just adding to cart and forgetting.
"The most versatile women's sneaker available right now — equally at home with jeans, co-ords, or a floral dress."
The X-Ray Airflex is Puma's bestselling lifestyle sneaker, and for good reason. The chunky tooling with mesh and synthetic panels gives it that premium street-style look without the uncomfortable weight. Available in white-pink-green colourway — very easy to style with both Western and Indo-Western outfits. This is exactly the kind of sneaker that disappears fast during EORS, so grabbing it today at deal price makes sense.
"If you need a clean white sneaker that works from office to casual weekend, this is the one — 4.7 stars from 691 buyers."
The Grand Court 2.0 is Adidas's most dependable everyday sneaker, and its 4.7-star rating across hundreds of verified Indian buyers says everything. The Cloudfoam Comfort insole makes it genuinely comfortable for all-day wear — not just looks-good-in-photos comfortable. Lace-up closure, synthetic leather upper, rubber outsole — everything you need, nothing you don't. Pairs effortlessly with formals, chinos, and joggers.
"Light, breezy, and genuinely flattering — this is the dress you'll reach for every weekend from May to September."
H&M's cotton summer dresses are consistently their best-selling category on Myntra, and this tie-strap silhouette is especially popular. Pure cotton construction keeps it breathable through India's brutal pre-monsoon heat. The adjustable tie straps make for a more fitted look without uncomfortable boning or structure. Great for weekend outings, evening plans, or even beach trips in Goa. Available in multiple prints and solids.
"The 511 is the rare pair of jeans that looks equally sharp in a meeting and at a rooftop bar — the slim-not-skinny cut is universally flattering."
Levi's 511 has been the gold standard of slim-fit denim for decades, and for good reason. The cut sits below the waist and tapers from hip to ankle — fitted without being restrictive. Made with a cotton-stretch blend, so you get the clean look of denim with actual comfort for a full day's wear. Available in dark wash and medium wash — both are workwear-appropriate. Under ₹2,500 at today's deal price, this is a near-irrefutable buy.
"Cleaner and more feminine than the X-Ray, the Carina 2.0 is what you reach for when you want a polished casual look."
The Carina 2.0 Zuki update brings a softer, more refined silhouette compared to the original Carina — with a slightly retro cupsole and cleaner panelling. The white-snow mountain blue-apple spritz colourway is fresh and summery, and pairs well with summer dresses, wide-leg trousers, and everything in between. Puma's women's sneakers consistently hold their price during EORS, so the current deal pricing is where you want to buy.
"Biba's quality-to-price ratio is almost unfair at sale price — this is a genuine ethnic set, not fast fashion."
Biba is one of India's most trusted ethnic wear brands, and their Anarkali kurta sets consistently deliver quality fabric and clean tailoring at accessible prices. The current deal price brings it under ₹1,500 — outstanding value for a printed cotton-blend set with matching dupatta and bottom. Perfect for Eid celebrations, family functions, office festive days, or just everyday comfort wear. Sizes XS to XXL, so stocking out is less of a concern here.
"For those who find the white too high-maintenance, the black colorway is just as clean and infinitely more forgiving."
Same shoe as #02 above — identical Cloudfoam comfort, identical quality build — just in a core black colourway that pairs with literally everything. Men's black sneakers are the workhorse of any wardrobe: they go with chinos, formals, joggers, and even jeans. A great second pair if you already own the white, or a smarter daily driver if you prefer low-maintenance footwear. At today's deal price, this is the easiest buy on this list.
"W's cuts are head-and-shoulders above generic ethnic wear — this set will look office-appropriate and festival-ready in the same day."
W is one of the few Indian ethnic brands that consistently gets the proportion and tailoring right. Their straight kurta with palazzo pant sets are a staple in millions of Indian women's wardrobes — and the May 2026 collection includes some especially well-cut options in printed cotton and viscose. These are significantly better-made than similar-looking options at half the price on other platforms, and the sizing is more consistent. A genuinely good buy at today's deal price.
"US Polo is the rare brand that looks expensive without being expensive — their polos are exactly what you need for smart-casual dressing."
The U.S. Polo Assn. polo t-shirt is a perennial bestseller on Myntra, and its current deal price makes it a no-brainer. Classic piqué cotton construction, three-button placket, ribbed collar — it holds its shape through washing far better than most similarly-priced options. Available in classic colours: navy, white, red, olive, and grey. Works with chinos, jeans, or even shorts for a clean smart-casual look that requires zero effort.
"Whether it's the gym, a morning walk, or just being on your feet all day — the Softride is the most forgiving shoe Puma makes."
The Softride series is Puma's dedicated comfort platform, and the Cushioned variant has a particularly plush midsole that absorbs impact well on hard floors — a real consideration for gym sessions in India where most gyms have tile or concrete flooring rather than rubberised mats. The black-fire orchid-white colourway has a premium look, and it's versatile enough to double as a casual shoe outside the gym. Lightweight and easy to put on.
"H&M's Oxford shirts punch well above their weight class — the fabric is solid enough that you won't immediately know it cost under ₹1,500."
H&M's regular fit Oxford shirt is a summer wardrobe staple that consistently sells out during Myntra's fashion sales. The cotton-blend Oxford weave gives it a structured look without feeling stiff, and the slightly casual weave means it works equally well tucked into chinos for semi-formal occasions or worn open over a tee for a relaxed smart-casual look. Available in white, blue, and sky-blue — all are versatile and easy to style. At today's deal price, it's a compelling alternative to Marks & Spencer at three times the cost.
"Myntra's own-brand sportswear is legitimately good — HRX activewear performs comparably to Nike Dri-FIT at a fraction of the cost."
HRX is Myntra's home-grown fitness and activewear brand, and their dry-fit range has built a strong reputation for performance at accessible price points. The moisture-wicking fabric keeps you dry during gym sessions, and the cut is flattering without being uncomfortably tight. At today's deal price of under ₹600, this is the cheapest high-performance gym tee you'll find on any platform — and the quality is genuinely good. Stock up — these are the kind of basics you can never have too many of.
"This is Puma's answer to the Y2K sneaker trend — heritage profile, modern comfort, and a very Instagrammable silhouette."
The Blktop Rider Vibrant brings back the low-profile runner aesthetic that's been dominating global sneaker culture in 2025–26. The alpine snow and desert dust colourway is particularly photogenic and pairs brilliantly with wide-leg trousers, cargo pants, or mini skirts. Puma has applied their current comfort package — padded collar, flexible outsole — to what is primarily a style-forward silhouette. Already discounted at 40% off, and expected to go out of stock in common sizes during EORS.
"Mango's linen blazers are a staple of a well-edited summer wardrobe — professional, elegant, and genuinely comfortable in Indian heat."
Mango is the most consistently well-edited international brand on Myntra, and their linen blazers stand out as a wardrobe-building investment rather than a trend purchase. A linen blazer in off-white, ecru, or powder blue works for client meetings, conferences, and styled weekend looks in equal measure. The current deal price drops it closer to H&M pricing, which for Mango quality is remarkable value. Light enough to wear through India's pre-monsoon season without overheating. EORS typically depletes Mango in sizes XS-M fastest — don't wait on this one.
| # | Product | Deal Price | Discount | Best For |
|---|---|---|---|---|
| 01 | Puma X-Ray Airflex Women's Sneakers | ₹2,299 | 54% off | Daily casual wear |
| 02 | Adidas Grand Court 2.0 (White) | ₹3,419 | 55% off | Office + casual |
| 03 | H&M Women's Tie Strap Cotton Dress | ₹1,499 | 63% off | Summer weekends |
| 04 | Levi's 511 Slim Fit Jeans (Men) | ₹2,399 | 47% off | Everyday denim |
| 05 | Puma Carina 2.0 Zuki Sneakers | ₹2,599 | 48% off | Feminine casual |
| 06 | Biba Women's Anarkali Kurta Set | ₹1,199 | 66% off | Ethnic functions |
| 07 | Adidas Grand Court 2.0 (Black) | ₹3,419 | 55% off | Low-maintenance daily |
| 08 | W Women's Straight Kurta + Palazzos | ₹1,099 | 61% off | Office ethnic wear |
| 09 | U.S. Polo Assn. Men's Polo T-Shirt | ₹899 | 64% off | Smart casual |
| 10 | Puma Softride Cushioned Women Shoes | ₹2,499 | 50% off | Gym + walking |
| 11 | H&M Men's Regular Fit Oxford Shirt | ₹1,199 | 52% off | Smart casual shirts |
| 12 | HRX Men's Dry-Fit T-Shirt | ₹549 | 63% off | Gym / activewear |
| 13 | Puma Blktop Rider Vibrant Sneakers | ₹2,999 | 40% off | Trendy streetwear |
| 14 | Mango Women's Linen Blazer | ₹2,999 | 57% off | Summer work wear |
This is genuinely the right question to ask, and the honest answer is: it depends. If you're shopping for footwear in popular sizes (women's 5–6, men's 8–9 UK), buying today is almost always the smarter move. These sizes routinely disappear within the first 12 hours of an EORS, and you often end up buying something that's "close enough" at the same or higher price simply because your actual size isn't available anymore.
For clothing — especially ethnic wear and formal shirts — the inventory tends to be better during EORS because brands specifically stock up for the event. If you're a standard size (S, M for women; M, L for men), waiting for EORS gives you the benefit of potentially deeper discounts alongside a wider selection to compare. The bank offer (flat 10% on HDFC/Kotak cards, up to ₹1,500 off per order) is also only available during the EORS window, which can be material for higher-value purchases.
The Myntra Insider membership (free to join) is worth activating before 29th May — it gives you 48-hour early access before the general public, which is often the difference between getting and missing the most popular items. If you're planning a ₹5,000+ haul, the VIP pass (₹1 for Insiders) is essentially free money — it unlocks an exclusive catalogue with items at flat ₹49 and ₹99, and gives you a 5% additional discount on all prepaid orders.
During EORS, HDFC Bank credit and debit cards offer a flat 10% instant discount (up to ₹1,500 per order) on a minimum spend of ₹3,500. Kotak's co-branded Myntra credit card offers an unlimited 7.5% discount on all purchases — which is particularly useful for users who shop on Myntra regularly throughout the year. Build your cart to ₹3,500+ before checkout to ensure you hit the bank offer threshold cleanly. Splitting purchases into multiple smaller orders will cost you the benefit. Prepaid orders also qualify for UPI cashback during select windows — check the Myntra app for current offers on the day of shopping.
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