AJIO Kurta Price Under Rs. 400, October 2026: One Name, Six Garments
Six AJIO listings carry the identical title and show six different garments, from Rs. 289 to Rs. 354. With no ratings published, the photograph is all you have.
We read 186 kurta, sweatshirt and handbag listings from AJIO's own search API on 24 October 2026. They carry 166 distinct product names - because twelve names are each used by more than one listing. The largest covers six tiles titled "AVAASA MIX N' MATCH Women Floral Print Straight Kurta", selling from Rs. 289 to Rs. 354. We checked, and these are six different garments, not one listed six times - so the problem is not duplication, it is that the name tells you nothing. The badge does not help either: the deepest discount of the six is on the second-cheapest tile. Below, each one, with what its photograph actually shows.
Every price below was pulled from AJIO on October 24, 2026 and checked against the MRP on the listing. Stack them with the live codes on our AJIO coupons page, which the deals desk re-verifies daily.
Jump to a pick
- The cheapest of six listings sharing one product name — AVAASA floral kurta Rs. 289 — cheapest of six sharing a name
- 49% — the deepest badge of the six, and not the cheapest — AVAASA floral kurta Rs. 305 — deepest badge, not cheapest
- Rs. 329, and the fourth distinct garment under one title — AVAASA floral kurta Rs. 329 — the third of six
- Rs. 341 — same title, same Rs. 599, 43% — AVAASA floral kurta Rs. 341 — same name again
- A sleeveless kurta titled "Floral Print" — AVAASA floral kurta Rs. 347 — sleeveless, same title
- The dearest of the six, on the shallowest badge — AVAASA floral kurta Rs. 354 — dearest, shallowest badge
- A second AVAASA name, used by five listings — AVAASA embroidered kurta Rs. 317 — a second shared name
- Rs. 341 — same name, same stated Rs. 599 — AVAASA embroidered kurta Rs. 341 — same stated Rs. 599
- 29% on the same Rs. 599 that bought 47% at pick 07 — AVAASA embroidered kurta Rs. 425 — 29% on the same MRP
- The stated MRP jumps to Rs. 999 under the same name — AVAASA embroidered kurta Rs. 559 — stated MRP jumps to Rs. 999
- Rs. 727 — 2.29x pick 07, identical title — AVAASA embroidered kurta Rs. 727 — 2.29x the cheapest
- A 79% badge, and a second listing under the same name — Nyrika kurta set Rs. 483 — a 79% badge
- Rs. 177 more, same name, a bigger stated MRP — Nyrika kurta set Rs. 660 — same name, Rs. 177 more
- Two sweatshirts, one name, Rs. 1,799 and Rs. 1,499 stated — NEONOMAD sweatshirt Rs. 432 — stated Rs. 1,799
- Rs. 12 cheaper than pick 14 on a shallower badge — NEONOMAD sweatshirt Rs. 420 — cheaper, shallower badge
- One name, one stated Rs. 5,799, two prices — Zouk satchel Rs. 1,193 — one name, one stated Rs. 5,799
- Rs. 166 more for the same name and the same stated MRP — Zouk satchel Rs. 1,359 — same MRP, Rs. 166 more
- A name no other listing in the read uses — American Eagle sweatshirt Rs. 1,440 — a name of its own
18 Listings, Grouped By The Name They Share
One Name, Six Different Kurtas: Rs. 289 To Rs. 354
Six listings share the title "AVAASA MIX N' MATCH Women Floral Print Straight Kurta". The photographs show six different garments, and the badge does not sort the prices.
AVAASA MIX N' MATCH Women Floral Print Straight Kurta
Rs. 289, stated Rs. 499, badged 42%, no rating published by AJIO
Why it earned its spot it is the floor of the largest shared name in the read, and the name is what this page is about.
AVAASA MIX N' MATCH Women Floral Print Straight Kurta
Rs. 305, stated Rs. 599, badged 49%, no rating published by AJIO
Why it earned its spot it carries the deepest discount of the six and still costs more than pick 01.
AVAASA MIX N' MATCH Women Floral Print Straight Kurta
Rs. 329, stated Rs. 599, badged 45%, no rating published by AJIO
Why it earned its spot it shows the middle of the range and a third stated-MRP-to-price pairing.
AVAASA MIX N' MATCH Women Floral Print Straight Kurta
Rs. 341, stated Rs. 599, badged 43%, no rating published by AJIO
Why it earned its spot it sits Rs. 12 from pick 03 with the same stated MRP and a badge two points shallower.
AVAASA MIX N' MATCH Women Floral Print Straight Kurta
Rs. 347, stated Rs. 599, badged 42%, no rating published by AJIO
Why it earned its spot it is the clearest case of the title not matching what the photograph shows.
AVAASA MIX N' MATCH Women Floral Print Straight Kurta
Rs. 354, stated Rs. 499, badged 29%, no rating published by AJIO
Why it earned its spot same title and same stated MRP as pick 01, Rs. 65 dearer, and the badge is 13 points shallower.
The Second AVAASA Name, And A 2.29x Spread
Five more listings under one title, from Rs. 317 to Rs. 727, across three different stated MRPs - three of them sharing the same Rs. 599.
AVAASA MIX N' MATCH Women Embroidered Straight Kurta
Rs. 317, stated Rs. 599, badged 47%, no rating published by AJIO
Why it earned its spot it opens the second shared name in the read, which spans a much wider price range than the first.
AVAASA MIX N' MATCH Women Embroidered Straight Kurta
Rs. 341, stated Rs. 599, badged 43%, no rating published by AJIO
Why it earned its spot it pairs with pick 07 on an identical stated MRP and sits Rs. 24 above it.
AVAASA MIX N' MATCH Women Embroidered Straight Kurta
Rs. 425, stated Rs. 599, badged 29%, no rating published by AJIO
Why it earned its spot it is the sharpest badge contrast within one name and one stated MRP.
AVAASA MIX N' MATCH Women Embroidered Straight Kurta
Rs. 559, stated Rs. 999, badged 44%, no rating published by AJIO
Why it earned its spot it shows the same name attached to a different list price altogether.
AVAASA MIX N' MATCH Women Embroidered Straight Kurta
Rs. 727, stated Rs. 1,299, badged 44%, no rating published by AJIO
Why it earned its spot it completes the widest price spread under a single name in this read.
It Is Not Just AVAASA: Nyrika, NEONOMAD And Zouk
A kurta set, a sweatshirt and a satchel, each titled identically to another listing at a different price - including one pair that states the very same MRP.
Nyrika Women Embroidered Straight Kurta Set
Rs. 483, stated Rs. 2,299, badged 79%, no rating published by AJIO
Why it earned its spot it moves the pattern to a different brand and a much deeper badge band.
Nyrika Women Embroidered Straight Kurta Set
Rs. 660, stated Rs. 2,999, badged 78%, no rating published by AJIO
Why it earned its spot the stated MRP rises Rs. 700 to keep the badge in the same band.
NEONOMAD Men Regular Fit Sweatshirt
Rs. 432, stated Rs. 1,799, badged 76%, no rating published by AJIO
Why it earned its spot it shows the same pattern on menswear, where the stated MRP differs but the name does not.
NEONOMAD Men Regular Fit Sweatshirt
Rs. 420, stated Rs. 1,499, badged 72%, no rating published by AJIO
Why it earned its spot it is the cheaper tile with the less impressive discount, which is the whole point of the page.
Zouk Women Classic Dual Compartment Satchel Handbag
Rs. 1,193, stated Rs. 5,799, badged 79%, no rating published by AJIO
Why it earned its spot it is the only shared name in the read where both listings state the identical MRP.
Zouk Women Classic Dual Compartment Satchel Handbag
Rs. 1,359, stated Rs. 5,799, badged 77%, no rating published by AJIO
Why it earned its spot it is the dearer half of the only identical-MRP pair here.
What A Specific Title Looks Like
The control: 166 of the 186 names in this read are used by exactly one listing, and this is one of them.
American Eagle Men Logo Print Regular Fit Sweatshirt
Rs. 1,440, stated Rs. 3,999, badged 64%, no rating published by AJIO
Why it earned its spot it is the control - a specific title that identifies one garment, which is what the rest of this page is missing.
Four checks before buying a kurta on AJIO
First, search the exact product title before buying. On this shelf twelve names cover 32 listings, and in the biggest group the cheapest tile sat below three dearer ones with the identical name. Second, ignore the badge when comparing same-named tiles. Three listings here state Rs. 599 and sell at Rs. 317, Rs. 341 and Rs. 425 - badged 47%, 43% and 29% - so the percentage is reporting the stated MRP, not the deal. Third, open the photograph. One tile titled "Floral Print Straight Kurta" shows a black sleeveless garment; the image is the only reliable description on this shelf. Fourth, do not wait for a review signal. AJIO published no star average or rating count on any of the 186 listings we read, so there is no crowd verdict to fall back on.
How our picks compare
| Product | Sale price | MRP | Discount |
|---|---|---|---|
| AVAASA floral kurta Rs. 289 — cheapest of six sharing a name | Rs. 289 | Rs. 499 | 42% |
| AVAASA floral kurta Rs. 305 — deepest badge, not cheapest | Rs. 305 | Rs. 599 | 49% |
| AVAASA floral kurta Rs. 329 — the third of six | Rs. 329 | Rs. 599 | 45% |
| AVAASA floral kurta Rs. 341 — same name again | Rs. 341 | Rs. 599 | 43% |
| AVAASA floral kurta Rs. 347 — sleeveless, same title | Rs. 347 | Rs. 599 | 42% |
| AVAASA floral kurta Rs. 354 — dearest, shallowest badge | Rs. 354 | Rs. 499 | 29% |
| AVAASA embroidered kurta Rs. 317 — a second shared name | Rs. 317 | Rs. 599 | 47% |
| AVAASA embroidered kurta Rs. 341 — same stated Rs. 599 | Rs. 341 | Rs. 599 | 43% |
| AVAASA embroidered kurta Rs. 425 — 29% on the same MRP | Rs. 425 | Rs. 599 | 29% |
| AVAASA embroidered kurta Rs. 559 — stated MRP jumps to Rs. 999 | Rs. 559 | Rs. 999 | 44% |
| AVAASA embroidered kurta Rs. 727 — 2.29x the cheapest | Rs. 727 | Rs. 1,299 | 44% |
| Nyrika kurta set Rs. 483 — a 79% badge | Rs. 483 | Rs. 2,299 | 79% |
| Nyrika kurta set Rs. 660 — same name, Rs. 177 more | Rs. 660 | Rs. 2,999 | 78% |
| NEONOMAD sweatshirt Rs. 432 — stated Rs. 1,799 | Rs. 432 | Rs. 1,799 | 76% |
| NEONOMAD sweatshirt Rs. 420 — cheaper, shallower badge | Rs. 420 | Rs. 1,499 | 72% |
| Zouk satchel Rs. 1,193 — one name, one stated Rs. 5,799 | Rs. 1,193 | Rs. 5,799 | 79% |
| Zouk satchel Rs. 1,359 — same MRP, Rs. 166 more | Rs. 1,359 | Rs. 5,799 | 77% |
| American Eagle sweatshirt Rs. 1,440 — a name of its own | Rs. 1,440 | Rs. 3,999 | 64% |
What we skipped — and why
What we look for
Every figure read from AJIO's own search data
Each selling price, stated MRP and discount badge on this page came from the product data ajio.com itself serves on its search API, read on 24 October 2026, logged out, from India, with nothing bought and customer service not contacted. The queries were "women kurta", "men sweatshirt" and "women handbag", two pages each, returning 186 distinct listings under 166 distinct product names, of which 18 are seated below. Every count and range on this page is computed over all 186, not over the 18.
We checked that these are different garments, not duplicate listings
This matters, so we tested it before writing. Our upload step hashes every image file, and it rejected none of these - no two seated listings share a photograph. We then viewed all eighteen images together. The six listings sharing one title show six visibly different kurtas, and the page describes each one. So the finding is not that AJIO lists one product repeatedly; it is that the product name does not identify the product.
AJIO published no ratings at all on this shelf
Zero of the 186 listings in this read carry a star average or a rating count. That is AJIO's own behaviour on this API, not a gap in our scrape, and it is why the title matters so much here: on a marketplace that publishes review counts you could at least use those to tell two same-named tiles apart. On this shelf there is nothing but the price, the badge and the photograph.
Stated MRPs are reported, not adjudicated
A stated MRP is the figure a listing prints. We report it and compare it across the shelf - Rs. 599 is the stated MRP on 19 of the 186 listings and Rs. 999 on 18 - but nothing here asserts that any such figure is false or improper. Two listings carrying one name, or one list price, is ordinary commerce, reported as fact and not as allegation.
Nothing was bought or worn
No claim is made about fabric, fit, stitching, colourfastness, shrinkage or sizing. "Straight", "Regular Fit", "Embroidered" and the fabric descriptions are the listings' own printed words, reproduced here and not independently verified. Our descriptions of what each photograph shows are our own reading of the published image.
FAQs
Why do six AJIO listings have exactly the same product name?
Because on this shelf the title is a category description rather than a product identifier. "AVAASA MIX N' MATCH Women Floral Print Straight Kurta" is the title of six separate listings in the 186 we read on 24 October 2026, selling at Rs. 289, Rs. 305, Rs. 329, Rs. 341, Rs. 347 and Rs. 354. We checked whether these were the same garment listed six times, and they are not. Our upload step hashes image bytes and found no duplicates, and the six photographs show six clearly different kurtas - an orange floral, a pink floral, a teal with gold dot work, a lilac stripe, a black sleeveless and a cream floral. So nothing improper is happening; the practical consequence is just that you cannot tell these tiles apart without opening each one and looking at the picture. Twelve names in this read are shared this way, covering 32 of the 186 listings.
Does the discount badge tell me which same-named listing is cheapest?
No, and on this shelf it frequently points the wrong way. Among the six listings sharing one title, the deepest badge (49%) is on the Rs. 305 tile while the cheapest is Rs. 289, badged 42%. The reason is the stated MRP: the Rs. 305 listing states Rs. 599 and the Rs. 289 one states Rs. 499, so the same rupee saving reads as a deeper percentage. The clearest case is in the second AVAASA group: three listings all state Rs. 599 and sell at Rs. 317, Rs. 341 and Rs. 425, badged 47%, 43% and 29%. And on the NEONOMAD sweatshirts, the tile badged 76% costs Rs. 12 more than the one badged 72%. Sort by discount and you get the dearer item first.
What is the cheapest AJIO kurta in this read?
Of the 186 listings read on 24 October 2026, the whole shelf runs from Rs. 169 to Rs. 3,549 with a median of Rs. 558. Among the kurtas seated here the floor is Rs. 289 (AVAASA floral, stated Rs. 499, badged 42%) and the cheapest of the second AVAASA name is Rs. 317 (stated Rs. 599, badged 47%). The dearest kurta seated is Rs. 727 under that same second name. Because the names repeat, the cheapest tile is not necessarily the first one the search returns - in this read the Rs. 289 listing appeared below three dearer tiles carrying the identical title.
How deep are AJIO's discounts right now, and do they vary by brand?
Across the 186 listings the badge runs 6% to 89%, median 65%, and it splits hard by label. AVAASA MIX N' MATCH, which accounts for 31 of the listings, carries a median badge of 44% (range 29% to 65%). Nyrika runs 76% to 89%, Popmantra sits at a flat 83% and RED TAPE at 80% to 85%. GAP runs 50% to 62% and Decathlon a flat 50%. Those bands overlap on price, so a deeper badge here signals which house is doing the listing rather than which item is better value. The stated MRP is a median of 2.85x the selling price across the read.
Why does AJIO not show star ratings on these listings?
We cannot tell you why - that is AJIO's decision and we have not asked them. What we can report is that none of the 186 listings in this read carried a star average or a rating count, on any of the three queries. This is consistent with what AJIO's search API has returned on earlier reads, so it looks like ordinary behaviour rather than an outage. The effect on a shopper is that the usual tie-breaker is missing. On a marketplace that publishes review counts you can at least compare those between two similar tiles; here, when six listings share one name and no listing shows a rating, the photograph and the price are the only things that differ. Our advice on this shelf is simply to open each same-named tile rather than trusting the order the search puts them in.
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